Change The Game Friday's

Become the go-to recruiter in your niche

Weekly live calls designed to help recruitment leaders build authority, generate 5-10 quality conversations a week, and walk away with one tangible fix to their pipeline, positioning, or personal brand, every session.

Enter the Giveaway

Win a free 1-on-1 private coaching session with Steve. One winner selected every Friday.

1-on-1 Session
45 Minutes With Steve
Direct access and coaching
  • Live diagnosis to pinpoint the bottleneck stopping your pipeline from converting
  • Clear action plan with one tangible fix you can implement immediately

You've entered the giveaway

Tune into Steve's LinkedIn this Friday at 9am AEDT to see if you win.

3
Entries in Pool
5
Days Until Friday
Winning Ticket
#0000

The Program

Everything you need to know about Change The Game Fridays.

Built for Recruiters Who Want to Win in the Modern Market.

If you want stronger pipeline, better positioning, and a BD system that actually works — this program was built for you.

12 Calls. 3 Modules. One Transformation.

Each module runs over four weeks with one focused call per week. Every session ends with one clear action you can implement immediately.

Module 01
Personal Brand
4 calls · 4 weeks
Module 02
Trust & Authority
4 calls · 4 weeks
Module 03
BD System
4 calls · 4 weeks
12
Total Sessions
3
Modules
1
Call Per Week

One focused call per week. One practical concept. One tangible takeaway you can use immediately.

Module 01
Building & Monetising Your Personal Brand
Turn who you are into what you earn.
Call 01
What Is a Personal Brand (and What It Isn't)

Outcome: Define your personal brand positioning.

Takeaway: Write your one-sentence personal brand statement.

Call 02
LinkedIn Profile & Content Strategy

Outcome: Use LinkedIn as a positioning engine, not a job board.

Takeaway: Define the three content topics you'll post about.

Call 03
Building an Audience & Community

Outcome: Build relationships instead of collecting connections.

Takeaway: Identify five people to intentionally engage with.

Call 04
Monetising Your Brand

Outcome: Turn audience attention into revenue opportunities.

Takeaway: Define one offer to present to a warm contact this week.

Module 02
Earning the Right to Sell & Being an Authority in Your Niche
Trust isn't given. It's built through how you show up and how you communicate.
Call 05
Why Clients Don't Trust You (Yet)

Outcome: Understand why outreach gets ignored and where trust breaks down early.

Takeaway: Identify 3 gaps in your BD approach that are costing you conversations.

Call 06
Communicating as an Authority, Not a Recruiter

Outcome: Lead with relevance and insight so outreach feels considered, not transactional.

Takeaway: Write 3 messages that reflect your market knowledge and start real conversations.

Call 07
Consistently Show Up Without Being a Nuisance

Outcome: Build a simple, repeatable way to stay visible across channels.

Takeaway: Create your follow-up rhythm using phone, email, and LinkedIn.

Call 08
Use AI, Don't Sound Like It

Outcome: Use AI and automation to support BD without losing the human edge.

Takeaway: Build a workflow: research faster, personalise properly, and turn outreach into conversations.

Module 03
Business Development: Tools, Tactics & Strategy
Build a BD system that runs even when you're not thinking about it.
Call 09
Nailing Your ICP & USP

Outcome: Know exactly who you serve and why they choose you.

Takeaway: Write your ICP profile and one-line USP.

Call 10
LinkedIn as a BD Tool

Outcome: Turn LinkedIn into a consistent pipeline source.

Takeaway: Build your weekly LinkedIn BD activity plan.

Call 11
The Warm Call Strategy

Outcome: Make outreach feel like a natural conversation, not a pitch.

Takeaway: Write three warm call openers to use this week.

Call 12
Building a Repeatable BD System

Outcome: Have a full BD system you can run every week.

Takeaway: Complete your personal BD playbook.

Want to see the full breakdown of every module, call, and what you'll walk away with?

View Full Program Details
Your Ticket Number
#0000
You're entered in the giveaway for a free 1-on-1 session with Steve!
Limited Spots Available

Choose Your Format

Don't wait for the draw. Get guaranteed access to Steve on Change The Game Friday's.

Group Session
Small group setting (max 5 people)
1:1 Private Session
Dedicated one-on-one time with Steve
Group Session

Group Session Pricing

Small group setting (max 5 people) with one guaranteed actionable outcome.

Single Module
$500
per module
  • 4 live calls
  • Full module curriculum
  • Practical weekly actions
Join 1 Module
Guaranteed spot · No luck needed
1:1 Private

1:1 Private Session Pricing

Same curriculum, delivered privately — just you and Steve

Single Module
$1,300
per module · 1:1
  • 4 live 1:1 calls
  • Full module curriculum
  • Practical weekly actions
Join 1 Module
Guaranteed spot · No luck needed